The Period Game is a board game designed to teach participants about what is happening within the female body and how to “go with the flow.” The game utilizes abstracted representations of the female reproductive system, PMS symptoms and various forms of sanitary protection to introduce the players to these ideas.
It won a Red Dot Design Award in 2016.
Done in collaboration with Ryan Murphy.
Copyright © Daniela Gilsanz 2015
The Pun Project is an exploration in products that begin as puns. How can a product become so tied to its name that its branding expects you to figure it out for yourself? Can those product images then be shared or gifted, via postcards and the internet, and evoke the same laughter as a novelty gift item without the name, packaging, or physical product?
Greycork, a Forbes 30 under 30 furniture company, was launching their first ever home good, a bowl, during the Rio 2016 Olympics. To promote the new product we created an Instagram campaign and web page of sporting events involving furniture. Events included: a timed bookshelf build, end table curling, bowl lifts, and an awards ceremony on a podium of pillows.
Concept and Art Direction: Daniela Gilsanz
Cinematography and Editing: Jon Gourlay
Assistant Director: Molly Harwood
Producer: Alec Babala
Production Assistant: Skye Raye
Graphics and Animation: Sofia Clausse
Lah Lah Land stands for “Live-At-Home’s Live-At-Home Land" and is the micronation of childhood bedrooms. With a simple application for citizenship it allows recent graduates to declare their room a territory, so that they technically don’t live at home.
See the whole project (and apply for citizenship) here.
Read about it on Vice's Motherboard here.
NYC BBQ is a proposal to fill the city with the only thing it is missing: barbecues- meals for the sake of community. By popping up in various locations throughout the city, and inviting participants to cook and eat together, NYC BBQ is reimagining the relationship we have with food trucksand with each other throughout the city.
Candie's for Kohls put on a free Fifth Harmony concert at Irving Plaza in December 2016. I designed the activation graphics, set, and bus.
Creative Director: Juliana Jaramillo
Cornaval is a corn-themed extravaganza, that celebrates all things corn and/or corny. I invented, designed, and organized the event, which took place at RISD for three consecutive years. In it’s final iteration more than half of the school’s population attended.
This is a proposed rebranding of The Museum of Salt and Pepper Shakers that helps envision new possibilities for the museum’s identity, online presence, and physical space.
Done in collaboration with Dana Famiglietti.
Various products from collaborations with Fred and Friends, Fab.com, Flight001, and CollabCubed.